This post concerns an experimental internal-BBC-only project designed to allow users to collectively describe, segment and annotate audio in a Wikipedia-style fashion. It was developed by the BBC Radio & Music Interactive R&D team – for this project consisting of myself, Tristan Ferne, Chris Bowley, Helen Crowe, Paul Clifford and Bronwyn Van Der Merwe. Although the project is a BBC project, all the speculation and theorising around the edges is my own and does not necessarily represent the opinion of my department or the BBC in general.